Web Insights is a software that reveals the identity of your anonymous website visitors and turns them into actionable leads within a business to business environment.
What are cookies?
Cookies are small text files that are stored on the browser or hard drive of your computer or mobile device when you visit a web page or application. Cookies are widely used to make websites work more efficiently for users, as well as to provide evidence to the website’s operators.
Most web browsers automatically accept cookies, but should you not wish to have information collected in this way, you can configure settings within your browser to disable or accept cookies. For further information on how to control cookies in your browser, including enabling, blocking, clearing, and disabling, please refer to ICO Cookies Control.
Web Insights uses session cookies/essential cookies, which do not require consent under GDPR. These cookies are placed on your browser to ensure that our website delivers you information and services securely and functionally.
In order to further improve your experience, we place persistent cookies in your browser to remember some of your information. These cookies allow us to tailor our content and the overall website experience by recognising you as users. Their purpose is to make your visit easier and more useful to you when you revisit our website by remembering information like your preferred language, or pre-populating form fields and other settings.
These cookies require your consent, which we seek through the consent banner you encounter when you visit our web pages. This is in-line with the opt-in requirements on Cookie Law in GDPR and all other regulations and legislation.
To opt-out of persistent cookies, please select ‘decline’ when the cookie consent banner appears. If you have already opted-in and now wish to opt-out, please email – email@example.com informing us of your request.
Types of CookiesSession – A session cookie exists only when you are reading or navigating the website. Upon closing the web browser, these cookies are removed. Persistent – A persistent cookie exists on your computer until a future date; for instance, the cookie expiry date could be set to one year. Each time a website is accessed over this period, our website will access this cookie. Third Party – These are implemented by third party websites with the aim of collecting certain information to carry out research into behavioural, demographic, and other analytical information, which we use to deliver the best possible user experience. The table below shows a complete breakdown of the cookies used throughout our web pages.
|_Zicmid||Used for website chat to identify devices across visits and also across a single chat session||Third Party||Session|
|_Zprivacy||Used to store your preference to disable live chat and cease using cookies||Third Party||Session|
|_Zicid||Used for website chat to identify devices across visits and also across a single chat session||Third Party||Session|
|_hssc||Keeps track of sessions and contains the domain, view count and session start timestamp||Third Party (consent banner)||Persisent 30 minutes|
|_hsct||Contains the domain, utk (see below), initial timestamp (first visit), last time stamp (last visit), current timestamp (this visit) and session number||Third Party (consent banner)||Persistent 2 years|
|hubspotutk||Keeps track of a visitor’s identity, passed to HubSpot on form submission and used when de-duplicating contacts||Third Party (consent banner)||Persistent 10 years|
|_hs_testcookie||Used to test whether the visitor has support for cookies enabled||Third Party||Session|
|_ga||Used to distinguish users for website analytics||Third Party (consent banner)||Session|
|_gid||Used to distinguish users for website analytics||Third Party (consent banner)||Session|
|(Lfuuid)||Allows us to tailor our content and the overall website experience by recognising you as users — their purpose is to make your visit easier and more useful when you revisit, by remembering information like preferred language, or pre-populating form fields, and other settings||Consent banner||Persistent 10+ years|
|Unbounce||Used to track page stats and attribute a conversion event back to a specific page using the page ID and variant letter — they do not store any personally identifiable information and cannot be used to identify an individual based on the information stored in them directly||Third Party||Session|
|_Cfduid||Used to identify individual clients behind a shared IP address and applies security settings on a per client basis||Persistent 1 year||Session|
|_gat||Used to throttle request rate — Google Analytics deployed via Google Tag Manager||Third party (Consent Banner)||Persistent 1 minute|